Spark Knowledge Centre

MaRS StartUp Library

Kauffman Founders School -

Business Advisory Centre Durham

Social Innovation Resources from RECODE

RECODE Resources Section

Mars Discovery District Recommended readings

  • The Art of the Start by Guy Kawasaki
  • Rework by Jason Fried and David Heinemeier Hansson
  • Demand: Creating What People Love Before They Know They Want It by Adrian J. Slywotzky with Karl Weber
  • The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses by Eric Ries
  • The Innovator’s Dilemma: The Revolutionary Book That Will Change the Way You Do Business by Clayton M. Christensen
  • Running Lean: Iterate From Plan A to a Plan That Works by Ash Maurya
  • Positioning: The Battle for Your Mind by Al Ries and Jack Trout
  • Crush It! Why Now is the Time to Cash In on Your Passion by Gary Vaynerchuk
  • The Startup Owner’s Manual: The Step-by-Step Guide for Building a Great Company by Steve Blank and Bob Dorf
  • Venture Deals by Brad Feld and Jason Mendelson
  • Lean Analytics by Alistair Croll and Benjamin Yoskovitz

MARS Discovery District - Idea and Business Model Canvas - Click here for a copy.