Brilliant Idea

An Ideation bootcamp


Brilliant Idea is a free three-day boot camp where UOIT students from any faculty and year of study will be able to learn how to take a start up idea from ideation to customer validation to pitching to investors. Participants will be supported by experienced advisors and tools to develop, validate and pitch their startup idea to a panel of expert judges.

With the support of experienced advisors and catalyst tools, students will have the opportunity to turn their ideas into reality and become company founders.

The top idea  will have the chance to win $3,000 in cash prizes as well as fast-track entrance to the Brilliant Incubator.

Dietary restrictions will be accommodated. 

Is this for you?

If you are a UOIT students who has a startup idea, existing business or just interested in Entrepreneurship? This event is for you!

  • Be more familiar with Entrepreneurial concepts
  • Understand the details involved in starting up a new venture
  • Be able to formulate and validate a business model


The Schedule*

Tuesday, February, 20st:

9:00 AM : Introduction to the Boot Camp (Light refreshments provided)

9:30 AM: Informal Idea Pitching

10:30 AM: Team Formation

10:45 AM: Speaker: Student Entrepreneur on experiences and lessons learned

11:30 AM: Workshop - Problem & Customer Validation Part 1

12:00 PM: LUNCH (Lunch Provided)

1:15 PM: Work Session

2:00 PM: Workshop - Problem & Customer Validation Part 2

3:00 PM: Work Session

4:00 PM: Day 1 Review and Wrap Up

Wednesday, February 21st:

10:00 AM: Opening Remarks (Light refreshments provided)

10:15 AM: Workshop - Pitching 101 Part 1

11:15 AM: Work Session

12:00 PM: LUNCH (Lunch Provided)

1:00 PM: Work Session

1:30 PM: Workshop - Pitching 101 Part 2

2:30 PM: Work Session

3:30 PM: Mock Pitches to Peers

4:00 PM: Day Review and Wrap up

Thursday, February 22nd:

10:00 AM: Opening Remarks (Light refreshments provided)

10:15 AM: Workshop - Business Model Canvas 101

12:15 PM: LUNCH (Lunch Provided)

1:00 PM: Work Session

1:45 PM: Final Presentations by teams

3:00 PM: Speaker Presentation + Next Steps

3:30 PM: Wrap Up and Awards

4:30 PM: End of Boot camp

*Please note that topics/speakers and times are subject to change



+ Is this event for me?

If you are curious about entrepreneurship then yes it is! Whether you are already an entrepreneur or new to the world of startups, this event will expose you to the process of developing an idea into an actual business!

+ Do I need to a have a business background?

No, you do not need a business background. The boot camp is open to students of all faculties.

+ Do I have to participate in all days?

Yes, it is mandatory to participate during all days to be eligible for the prize.

+ Who can participate?

This event is open to all students (undergraduate and graduate) from UOIT. Companies must have at least one founder that is a UOIT student. Only UOIT students are eligible to win the prizes.

+ Do I need a team?

No, you do not need to have a team although it is preferred to have a pre-existing team.

+ Do I need an idea to attend?

No, you do not need an idea to participate. If you do not have one in mind an idea will be provided to you and your team.

+ What kind of ideas can I pitch?

Ideas pitched must be technology oriented. Although different business models are eligible (profit, social, etc), all ideas must be tech related.

+ What should I bring?

  • Laptop
  • Power Cord
  • Notebook (Optional...nothing like old school!)
  • Lots of creative energy!

+ What can I do to prep?

Have a question/questions not covered above? 


Jeffrey Peng, Student Liaison Officer


tel: 905-721-8668 ext. 6522